Western Power Pool
Western Power Pool engaged KBL Communications as a consultant for its Western Resource Adequacy Program, or WRAP. In this role, I develop and execute strategic communications plans, manage media relations, and create content including press releases, website content, newsletters, social media and video scripts. Initially, I conducted audits of existing content and media coverage, and developed a communications infrastructure.
The communications supported WPP’s effort to get the program approved by federal regulators and gain the needed industry participation. After filing the application in summer 2022, WPP received approval in February 2023. I continue to assist with communications as WPP prepares to launch the program, and support additional WPP programs as needed.
Press Releases

- WRAP Momentum Continues with Board Approvals – Web | PDF
- WestTEC Study Plan Gets Unanimous Approval – Web | PDF
- WRAP Committee Approves New Transition Plan, Looks to Summer 2027 Binding Program – Web | PDF
- New Members Successfully Integrated into Reserve Sharing Group – Web | PDF
- WPP Statement in Response to WRAP Particpant Letter – Web | PDF
- WestTEC Selects Members of REC – Web | PDF
- WPP Reveals Concept for Transmission Planning Group – Web | PDF
- Western Power Pool Welcomes PNM to WRAP – Web | PDF
- WPP Announces FERC Approval of WRAP Tariff – Web | PDF
- WPP Welcomes First Participants for Next Phase of WRAP – Web | PDF
- Western Power Pool Approves Nominees for New Independent Board of Directors – Web | PDF
- First Full Set of Non-Binding Data Highlights Importance of WRAP – Web | PDF
- Western Power Pool Marks Major Milestone, Files WRAP Tariff with FERC – Web | PDF
- WPP Board Approves WRAP Tariff, Clears Path for FERC Filing – Web | PDF
Website & Newsletter

- Newsletter (Apr 2025) – PDF
- Whitepaper (consult and edit) – PDF
- Newsletter (Oct 2023): Updates for Member Executives – PDF
- Landing page – Web | PDF
- Frequently Asked Questions – Web | PDF
- WECC’S Western Assessment Shows Growing Resource Adequacy Risk – Web | PDF
- PNUCC forecast highlights need to address Resource Adequacy – Web | PDF
Social and Video

- WestTEC video – Web
- Forward Showing video series – Web
- WestTEC video and promotion Case Study – PDF
- Event promotion social media – PDF
- Social post with record engagement – PDF
- Operations program video series – Web
- Event recap social posts – PDF
- Social Media posts – PDF
- What is the WRAP? video – Web
- Western Power Pool LinkedIn
- Western Power Pool Twitter
